2: Meet our Franchisees — Kvik Valencia Artwork

The Sociable Kitchen® by Kvik

As a company that makes and sells Danish design kitchens in more than 190 stores in 12 countries, we think a lot about Danish design. In our first series, we’re going to be taking a closer look at Danish design - talking to designers, artists, activists and thinkers who will help us figure out where Danish design has been and where it’s headed.

So, if you’re curious about Danish design, come along for the ride.

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The Sociable Kitchen® by Kvik

2: Meet our Franchisees — Kvik Valencia

December 22, 2023 • Season 2 • Episode 2

This episode of "The Sociable Kitchen®" podcast features an interview with Miguel Cabañes Zafon, a franchisee of Kvik, a kitchen brand. Miguel opened the Kvik Valencia Sorni store in Valencia during the coronavirus epidemic and later his flagship store, Kvik Alfafar.

The podcast delves into Miguel's transition from a 15-year career in IT to the kitchen industry, driven by his passion for design and cooking. He discovered Kvik at a franchise event and was impressed by their stylish, affordable kitchens and effective marketing strategy, including an online presence and bookings system. His store, located in a prime spot in Valencia, attracts significant foot traffic and benefits from Kvik's marketing efforts.

Miguel emphasizes Kvik's customer-oriented approach, offering personalised consultations, sustainability with recycled materials, and rapid service, including delivering kitchens in under a month. He discusses the advantages of Kvik's franchise model, highlighting the brand's expansion plans and the opportunity for entrepreneurs.

Additionally, Miguel shares his excitement about opening a new, larger store with the latest design concepts from Kvik, incorporating modern, customer-friendly features like vertical gardens, casual meeting spaces, and an enhanced design zone for material selection.

We’re searching for more passionate franchisees like Miguel all over Europe. Check our website in your country to learn more about the opportunities in your area: